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2012 News Review
Strategy + Artistry
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Highlights from an incredible year
To all our clients, creative artists, friends and followers, we thought we'd share with you highlights from the year that was.
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Working with our creative artists network partners Moffitt.Moffitt. we created and launched our new Strategy + Artistry brand identity
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Transmedia Award
We scored Silver for Best Transmedia at the inaugral Australasian Branded Entertainment Awards for our GE platform, Two Words for Tomorrow
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Two Words for Tomorrow
We launched an innovative transmedia platform for GE
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Find your way home
We led a transmedia rebranding of LJ Hooker in China and Oz
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At Work in Australia
We created a unique transmedia corporate brand camaign for GE
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F1 Concept Store
Our McDonald's F1 Transmedia Brand Experience opened in VIC
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Imagination at work TV
Our branded content platform for GE pipped half a million viewers
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At work 2012
Our transmedia brand experience at the MCA hit Top 5 on Twitter
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Vision
We set our 2020 vision: To build a constellation of independent media, arts and entertainment companies - an agile, artistically focussed alternative to the world's major communications groups
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Showreel
Watch 168 seconds of Strategy + Artistry at work... We cut our transmedia showreel with creative artists network partner hellofuture.tv. It features an original soundtrack by network artist Sameer Sengupta
Watch video
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Leaders
We signed Executive Producer, Emily Bull to join our core team in 2013 in a new dual role that will see her continue as EP of hellofuture.tv, a branded content company she co-founded
View BIO
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Website
We developed and launched our new website with creative artist network partners, Future Büro
Visit site
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Brochure
We produced a beautiful new mini-brochure and intro pack with our creative artist network partners, Moffitt.Moffitt.
Order pack
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Creative Artists Network
We continued to expand our global artists network adding a number of cutting-edge specialists to the multi genre mix
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Field
"We create expressive and dynamic digital artworks: audio-visual installations, experiences for web/mobile, shareable artefacts..."
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"We are a dynamic team of product designers driven to develop simple, clever products that work but also a distinguishable accent.."
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Fourth Wall
"We are Australia’s leading theatrical event and production company enabling you to engage directly with your audience..."
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Branded Arts Review
We launched our new publication Branded Arts Review, a penetrating review of leading transmedia ideas globally...
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Latest - The Ship Song
The Ship Song Project is a beautiful love song to the Sydney Opera House but is it an ad or branded entertainment?
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Highest Rated - 007 Skyfall
Bond is the ultimate brand ambassador and Skyfall a major marketing event - but has the line between story and brand blurred?
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Most Viewed - Coke Journey
Coke has embarked on its most ambitious digital project ever, relaunching its corporate website as an interactive digital magazine
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B.A.R on Twitter
BAR Snacks feeds followers breaking BAR Blog stories and tasty cutting edge creative.
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B.A.R on Facebook
B.A.R Face posts updates on all BAR happenings and invites friends to comment
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B.A.R on Instagram
BAR Shots updates followers with iconic images from the latest ideas we're reviewing.
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AdNews: Ones were warriors
AdNews print Editor, Damian Francis did a candid interview with CEO, John Ford on the rebirth of The One Centre.
View article
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Warmest wishes
We'd like to take this opportunity to thank you for your amazing support in 2012 and wish you a joyous and peaceful holiday. We look forward to making 2013 'our' best year yet!
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